Student resources can be used to consolidate your learning after each lecture, to prepare for seminars, as a starting point to research a coursework essay, and of course during your revision. The resources available include:

  • Self-test questions to assess your understanding of the key concepts and skills
  • The authors' guidance to answering the practical exercises in the book
  • Sample interview questions to help students identify which areas of commercial awareness they need to focus on 
  • A library of web links that direct students to useful websites and relevant media