Phillips, Consumer Behavior & Insights

  • Business/Marketing

Description

Consumer Behavior & Insights, 1e by Diane M. Phillips helps students make the connections between theories, methods, and real-world issues--for consumers, for marketing managers, and for other business decision-makers.

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Consumer Behavior & Insights Instructor Resources

Phillips

Instructor resources for Phillips, Consumer Behavior & Insights.


Sample resources are available for Chapter 3

Consumer Behavior & Insights Instructor Resources

Phillips

Instructor resources for Phillips, Consumer Behavior & Insights.


Sample resources are available for Chapter 3

Consumer Behavior & Insights Student Resources

Phillips

Student resources for Phillips, Consumer Behavior & Insights.


Sample resources are available for Chapter 3

Consumer Behavior & Insights Student Resources

Phillips

Student resources for Phillips, Consumer Behavior & Insights.


Sample resources are available for Chapter 3