Baines, Rosengren, Antonetti, Marketing, 6e

  • Business/Marketing

Description

The theories. The relevance. The reality. The complete package.


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Resources for Marketing, 6e

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Marketing, 6e Instructor Resources

Baines, Rosengren, Antonetti

Instructor resources to accompany Marketing 6e:

  • Case studies bank
  • Test bank
  • Tutorial activities
  • PowerPoint Slides
  • Essay questions
  • Pointers for discussion questions and exercises
  • Figures and tables from the book

Marketing, 6e Instructor Resources

Baines, Rosengren, Antonetti

Instructor resources to accompany Marketing 6e:

  • Case studies bank
  • Test bank
  • Tutorial activities
  • PowerPoint Slides
  • Essay questions
  • Pointers for discus...

Marketing, 6e Student Resources

Baines, Rosengren, Antonetti

Student resources to accompany Marketing 6e:

  • Practitioner insight videos
  • Career insight videos
  • Simplified videos
  • Library of video links
  • MCQs
  • Internet activities
  • Web links
  • Author audio podcasts
  • Flashcard glossary
  • Research insights

Marketing, 6e Student Resources

Baines, Rosengren, Antonetti

Student resources to accompany Marketing 6e:

  • Practitioner insight videos
  • Career insight videos
  • Simplified videos
  • Library of video links
  • MCQs
  • Internet...