What it Takes for Successful Advertising and Promotion
https://www.youtube.com/watch?v=WKx7a3A5Vy4
Using the premise that you will love it or hate it Marmite used the approach suggesting they were using mind control mechanisms to persuade you.
https://www.youtube.com/watch?v=FvS-2Mxi9Og
Nescafe Gold Blend Rich advert that suggests a premium positioning of the brand.
https://www.youtube.com/watch?v=AdMpVZ42RLk
Robert DeNiro promotes ‘Good Bagels’ to connect Bolton to Hollywood for the viewer.