Chapter 12 Self-test MCQs

. What are the four steps in the managerial act of control?

Setting budgets, evaluation, taking corrective actions, establish new targets

Setting targets, employee motivation, taking corrective actions, establish new targets

Setting targets, evaluation, taking corrective actions, establish new targets

Setting targets, evaluation, taking corrective actions, establish brand dominance

. Which of the following is not an item in the four-part strategy developed for Levi's to save the operations?

Retain the core of the business

Focus on the store retail operations

Develop new markets by expanding

Enable more efficient operations

. Which of the following is one of the three kinds of control regarding managing marketing strategy?

Accounting control

Implementation control

Annual plan control

Monthly plan control

. What is the ideal number of methods on average to set budgets?

1-2

2-3

3-4

4-5

. When strategy is well formulated and well implemented then it is likely that ____ will follow. Similarly, when strategy is poorly formulated and implemented then, not surprisingly, it generally results in ____

rescue, ruin.

failure, success.

success, failure.

success, ruin.

. Which of the following is a barrier to the implementation of strategy as per Robert (1991)?

When a strategy remains implicit.

When a strategy is not developed in isolation.

When a strategy is made explicit.

When a strategy is not developed by an external consultant.

. According to Tse et al. (1988) study, an executive's ____________ had a significant and predictable effect on decision-making.

gender

ethnicity

home (national) culture

education

. Which of the following organization structure is perhaps best suited where there is a limited, standardized, homogeneous product-line sold to customers in different markets?

Market organization

Brand organization

Functional organization

Product organization

. Which of the following is not one of the measurable and consequently controllable outcomes mentioned by Otto et al. (2020)?

Customer-satisfaction

Market share

Employee satisfaction

Financial productivity

. What is one of the main criticisms to Beer's Viable System model (VSM)?

It gives no role to culture or power in organizations.

It gives little role to culture or power in organizations.

It gives too much emphasis to culture or power in organizations.

It gives little role to business units in organizations.

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