International Market Development

Association of South-East Asian Nations (ASEAN)

http://asean.org/

The Association of Southeast Asian Nations or ASEAN was established on 8 August 1967 in Bangkok by the five original Member Countries, namely, Indonesia, Malaysia, Philippines, Singapore, and Thailand. Brunei Darussalam joined on 8 January 1984, Vietnam on 28 July 1995, Lao PDR and Myanmar on 23 July 1997, and Cambodia on 30 April 1999. The ASEAN Declaration states that the aims and purposes of the Association are: (1) to accelerate economic growth, social progress and cultural development in the region and (2) to promote regional peace and stability through abiding respect for justice and the rule of law in the relationship among countries in the region and adherence to the principles of the United Nations Charter.

European Union (EU)

http://europa.eu/

EUROPA is the portal site of the European Union. It provides up-to-date coverage of European Union affairs and essential information on European integration. Users can also consult all legislation currently in force or under discussion, access the websites of each of the EU institutions and find out about the policies administered by the European Union under the powers devolved to it by the Treaties.

The International Trade Centre

http://www.intracen.org/

The International Trade Centre is a multilateral agency which has a joint mandate with the World Trade Organization and the United Nations through the United Nations Conference on Trade and Development. Through its work, the ITC contributes directly to 10 of the Sustainable Development Goals.

International Monetary Fund (IMF)

http://www.imf.org/external/

The IMF is an international organization of 185 member countries. It was established to promote international monetary cooperation, exchange stability, and orderly exchange arrangements; to foster economic growth and high levels of employment; and to provide temporary financial assistance to countries to help ease balance of payments adjustment.

Mercosur

http://www.mercosur.int/

Mercosur or Mercosul is a Regional Trade Agreement (RTA) among Brazil, Argentina, Uruguay and Paraguay, founded in 1991 by the Treaty of Asunción, which was later amended and updated by the 1994 Treaty of Ouro Preto. Its purpose is to promote free trade and the fluid movement of goods, people, and currency.

North American Free Trade Agreement (NAFTA)

https://www.nafta-sec-alena.org/

The NAFTA Secretariat is a unique organization established pursuant to Article 2002 of the North American Free Trade Agreement (NAFTA). It administers the mechanisms specified under the NAFTA to resolve trade disputes between national industries and/or governments in a fair, timely and impartial manner.

WIPO

http://www.wipo.int/portal/en/

The World Intellectual Property Organization (WIPO) is a specialized agency of the United Nations. It is dedicated to developing a balanced and accessible international intellectual property system which rewards creativity, stimulates innovation, and contributes to economic development while safeguarding the public interest.

World Bank

http://www.worldbank.org/

The World Bank is a vital source of financial and technical assistance to developing countries around the world. The World Bank is made up of two unique development institutions owned by 185 member countries - the International Bank for Reconstruction and Development (IBRD) and the International Development Association (IDA).

World Trade Organization (WTO)

http://www.wto.org/

The World Trade Organization (WTO) is the only global international organization dealing with the rules of trade between nations. At its heart are the WTO agreements, negotiated and signed by the bulk of the world's trading nations and ratified in their parliaments. The goal is to help producers of goods and services, exporters, and importers conduct their business.

International business courses

https://www.edx.org/learn/international-business

Study international business online with courses from top schools like Thunderbird, IIMB, TU Delft and more. Enroll in advanced international business programs that cover global marketing strategy, communication, and management.

Global Marketing: Strategies, Definition, Issues, Examples

https://www.cleverism.com/global-marketing-strategies/

Global marketing is defined as the process of adjusting the marketing strategies of your company to adapt to the conditions of other countries. Of course, global marketing is more than selling your product or service globally. It is the full process of planning, creating, positioning, and promoting your products in a global market.

Establishing Global Brand Consistency – Unilever Case Study

https://percolate.com/customers/unilever

With €14 billion brands, over 1,000 content creators, and more than 100 million Facebook fans globally — Unilever is one of the largest content marketing organizations in the world.