Resource Title: The Corporation
Brand and/or Topic: TheAzureWhale
Resource Description: THE CORPORATION is a Canadian documentary film written by Joel Bakan, and directed by Mark Achbar and Jennifer Abbott. The documentary examines the modern-day corporation, considering its legal status as a class of person and evaluating its behavior towards society and the world at large as a psychiatrist might evaluate an ordinary person. This is explored through specific examples. Bakan wrote the book, The Corporation: The Pathological Pursuit of Profit and Power, during the filming of the documentary.
Link (URL): http://www.youtube.com/watch?v=Y888wVY5hzw
Resource Title: Orange
Brand and/or Topic: Orange
Resource Description: This is the main YouTube channel for Orange.
Link (URL): http://www.youtube.com/user/orange
Resource Title: How Starbucks Built a Global Brand
Brand and/or Topic: Starbucks
Resource Description: Starbucks Chairman, President and CEO Howard Schultz in conversation with Dean Judy D. Olian, UCLA Andersen School of Management.
Link (URL): http://www.youtube.com/watch?v=_kAiEO6jP48
Resource Title: Chris Halliburton on Pitfalls of International Marketing Campaigns
Brand and/or Topic: International Marketing Campaigns, Mistakes
Resource Description: Chris Halliburton - Marketing and International Business Professor at ESCP Europe - on the ‘Pitfalls of International Marketing Campaigns’.
Channel: ESCP Europe
Link (URL): http://www.youtube.com/watch?v=aP5jed6gQi0
Resource Title: International Business Careers
Brand and/or Topic: International, Careers
Resource Description: The following video is part of BusinessTraining.com video module series. Each video focuses on different business niches and is tailored to training business professionals within the industry. This video focuses on the skills and benefits of pursuing an International Business Career.
Link (URL): http://www.youtube.com/watch?v=Yayka64e1_U