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Chapter 2 Self-test questions
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Chapter 2 Self-test questions
Mission and objectives
Quiz Content
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A mission sets out:
The long term plan of the business
correct
incorrect
The specific targets a business wants to achieve
correct
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The ownership structure of the business
correct
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Why the business exists
correct
incorrect
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A strategy sets out:
The long term plan of the business
correct
incorrect
The specific targets a business wants to achieve
correct
incorrect
The ownership structure of the business
correct
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Why the business exists
correct
incorrect
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An objective is:
The long term plan of the business
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A specific target a business wants to achieve
correct
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The ownership structure of the business
correct
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Why the business exists
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incorrect
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Objectives should be all of the following except .
Measurable
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Tentative
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Realistic
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Specific
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Return on capital employed is a measure of:
Profitability
correct
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Liquidity
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Happiness
correct
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Market share
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Profit is measured by:
Total revenue minus total costs
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Total revenue plus total costs
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Total revenue divided by total costs
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Total revenue multiplied by total costs
correct
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Which of the following is not likely to be a business objective?
Sales
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Profit
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Growth
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Liquidation
correct
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Which of the following statements is true?
If marginal revenue is greater than marginal costs profit increases when an extra unit is sold
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If marginal revenue is less than marginal costs profit increases when an extra unit is sold
correct
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If marginal revenue equals than marginal costs profit increases when an extra unit is sold
correct
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If marginal revenue is greater than total costs profit increases when an extra unit is sold
correct
incorrect
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According to Simon managers may aim to
Revenue maximise
correct
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Increase dividends
correct
incorrect
Satisfice
correct
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Cost minimise
correct
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CSR stands for:
Company's Sales Revenue
correct
incorrect
Corporate Social Responsibility
correct
incorrect
Corporate Satisficing Record
correct
incorrect
Cumulative Social Rating
correct
incorrect
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