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Return to Media and Communication in Canada 9e Student Resources
Chapter 6 Practice Quiz
Communication Technology and Society: Theory and Practice
Quiz Content
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not completed
.
Slack and Wise remind us that technologies are inherently social and _________.
political
correct
incorrect
cultural
correct
incorrect
personal
correct
incorrect
idealistic
correct
incorrect
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Harold Innis' concept of the time bias impacts societies in which of the following ways?
They become close-knit.
correct
incorrect
They focus primarily on ways to communicate that save time.
correct
incorrect
They allow empires to spread over large geographic areas.
correct
incorrect
All of the above
correct
incorrect
*
not completed
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In Marshal McLuhan's view, linear and logical thinking - along with individualism - are hallmarks of which type of society?
Oral society
correct
incorrect
Print society
correct
incorrect
Electronic society
correct
incorrect
The Global Village
correct
incorrect
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not completed
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The ________ perspective views technology as a value-neutral tool.
instrumentalist
correct
incorrect
determinist
correct
incorrect
constructivist
correct
incorrect
substantivist
correct
incorrect
*
not completed
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The ________ perspective views technology as socially constructed and shaped by social forces.
instrumentalist
correct
incorrect
determinist
correct
incorrect
constructivist
correct
incorrect
substantivist
correct
incorrect
*
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The _______ perspective holds that technology operates according to an inexorable logic inherent in the technology itself.
instrumentalist
correct
incorrect
determinist
correct
incorrect
substantivist
correct
incorrect
technological determinism
correct
incorrect
*
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Proponents of critical theory believe that _________.
we should focus our criticism on society's use of technology, not our own
correct
incorrect
we should focus our criticism on our own use of technology, not society's
correct
incorrect
we have choices about how we develop and use technology
correct
incorrect
None of the above
correct
incorrect
*
not completed
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The idea that we believe we should constantly develop new technologies in order to better our lives refers to _________.
socio-technical ensemble
correct
incorrect
technological imperative
correct
incorrect
digital dividge
correct
incorrect
cyborg affinity
correct
incorrect
*
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The result of digitalization is _______.
the decline of print
correct
incorrect
independent newspapers becoming part of chains
correct
incorrect
the emerging of previously distinct media technologies
correct
incorrect
a breaking down of meaningful distinctions between media forms
correct
incorrect
*
not completed
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When something is free for examination, modification, use, and distribution, it is ________.
individualized
correct
incorrect
open source
correct
incorrect
for the general source
correct
incorrect
Web 2.0
correct
incorrect
*
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The world's first phone call was made by _______.
Thomas Edison
correct
incorrect
Alexander Graham Bell
correct
incorrect
Reginald Fessenden
correct
incorrect
Benjamin Franklin
correct
incorrect
*
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The first radio broadcast was done by _______.
Thomas Edison
correct
incorrect
Benjamin Franklin
correct
incorrect
Alexander Graham Bell
correct
incorrect
Reginald Fessenden
correct
incorrect
*
not completed
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An example of re-intermediation is _______.
Apple's iTunes music store
correct
incorrect
Instagram
correct
incorrect
Facebook
correct
incorrect
iPads
correct
incorrect
*
not completed
.
Technologies develop in a socially contingent manner, which means that they are affected by ________.
social forces
correct
incorrect
political decision-making
correct
incorrect
technological determinism
correct
incorrect
Both
a
and
b
correct
incorrect
*
not completed
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________ is
not
an example of sites and applications that enable individuals to produce their own content.
Facebook
correct
incorrect
The Globe and Mail
correct
incorrect
Instagram
correct
incorrect
YouTube
correct
incorrect
*
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Media convergence refers to _________.
the merging of distinct media technologies through digitization and computer networking
correct
incorrect
a business strategy where different arms of a communications conglomerate work together.
correct
incorrect
Both
a
and
b
correct
incorrect
None of the above
correct
incorrect
*
not completed
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When we apply panopticism to surveillance techniques of society, we should be concerned because it could ________.
impede citizens' sense of freedom
correct
incorrect
inhibit their lawful right to express criticism and dissent
correct
incorrect
inhibit their lawful right to peaceful protest
correct
incorrect
All of the above
correct
incorrect
*
not completed
.
Brun's key principles of produsage include ________.
inclusive rather than exclusive production
correct
incorrect
freely available content in an information commons
correct
incorrect
always unfinished and continuing production
correct
incorrect
All of the above
correct
incorrect
*
not completed
.
Canadian citizens and their online activities are being monitored by the government, police, and corporations ________.
only occasionally
correct
incorrect
about half of the time
correct
incorrect
pretty much all of the time
correct
incorrect
never
correct
incorrect
*
not completed
.
New technologies are never rejected by society.
True
correct
incorrect
False
correct
incorrect
*
not completed
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The space bias means that communications technology necessitates direct and close contact among people living in nearby spaces.
True
correct
incorrect
False
correct
incorrect
*
not completed
.
Toronto School theorists such as Innis and McLuhan focus on media form above media content.
True
correct
incorrect
False
correct
incorrect
*
not completed
.
Instrumentalism views technology as a value-neutral tool.
True
correct
incorrect
False
correct
incorrect
*
not completed
.
The theoretical perspective of substantivism largely prevails in today's study of technology.
True
correct
incorrect
False
correct
incorrect
*
not completed
.
Greater amounts of information do not equate automatically with a better-informed citizenry or a healthier democracy.
True
correct
incorrect
False
correct
incorrect
*
not completed
.
One of the best and most famous examples of technological hubris is the sinking of the
Titanic
in 1912.
True
correct
incorrect
False
correct
incorrect
*
not completed
.
Today's communications technologies have produced media silos, whereby media technologies operate in distinct fields and are organized as discrete industries.
True
correct
incorrect
False
correct
incorrect
*
not completed
.
One of the chief causes of media convergence is digitization.
True
correct
incorrect
False
correct
incorrect
*
not completed
.
Big data refers to the automated collection, storage and analysis of vast amounts of information in order to produce new knowledge about scientific, environmental, economic, and social issues.
True
correct
incorrect
False
correct
incorrect
*
not completed
.
The Panopticon was developed by Michael Foucault.
True
correct
incorrect
False
correct
incorrect
*
not completed
.
Donna Haraway's concept of the cyborg is a fictitious though insightful way of representing media technology as part human, part machine.
True
correct
incorrect
False
correct
incorrect
*
not completed
.
The internet was first developed as a peer-to-peer system, with no central control point in the network.
True
correct
incorrect
False
correct
incorrect
*
not completed
.
While traditional mass media were typically experienced collectively, today's digital media are more individualized.
True
correct
incorrect
False
correct
incorrect
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