Chapter 8 Multiple Choice Questions

Consumers and business ethics

Quiz Content

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. Traditionally consumer rights were based on the notion of _______ or _______ where the responsibility lay with consumer to avoid subpar products. However, this has gradually eroded due to increased ________ at a ________, EU and UN level.

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. Which of the following pricing issues relate to consumer rights?
1. Price fixing;
2. Slotting fees;
3. Fitness for purpose;
4. Predatory pricing.

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. Typical advertising regulatory bodies suggest, for example that adverts must not: encourage _________, cause unnecessary ________ or _____, and must not cause _______ offence.

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. Ethical issues related to marketing communications include the fact that they are _________ and unavoidable, they create ________ needs, reinforce _________ and perpetuate _________ and ______.
_.

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. When the true cost an item is deliberately obscured by a company this is known as?

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. The state of being unable to make an informed, reasoned decision about a product purchase is known as?

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. ________ is the right of a consumer to control what information companies can collect about them and how it is stored, used and shared.

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. Which of the following factors are considered to be the key benefits of micro-finance?
1. Financial inclusion;
2. Poverty alleviation;
3. Economic growth;
4. Cultural homogenization.

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. Cognitive ______ models such as the Theory of _________ serve to try and explain consumer behaviour, but arguably somewhat oversimplify and overestimate individual ________.

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. Which of the following are considered to be means of, or strategies for, more sustainable consumption?
1. Product recapture;
2. Service replacement for products;
3. Product ownership;
4. Demand reduction.

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