Skip to main content
United States
Jump To
Register or Log In
Register or Log In
Disciplines
Disciplines
Accounting
arrow_forward
Anthropology
arrow_forward
Art and Architecture
arrow_forward
Biology and Life Sciences
arrow_forward
Business/Marketing
arrow_forward
Chemistry
arrow_forward
Classical Studies
arrow_forward
Communication, Media Studies, & Journalism
arrow_forward
Criminal Justice/Criminology
arrow_forward
Earth and Environmental Science
arrow_forward
Economics
arrow_forward
Education
arrow_forward
Engineering
arrow_forward
English
arrow_forward
Finance
arrow_forward
Geography
arrow_forward
Health Sciences and Nursing
arrow_forward
History
arrow_forward
Law
arrow_forward
Music
arrow_forward
Neuroscience
arrow_forward
Philosophy
arrow_forward
Physics
arrow_forward
Political Science/Politics
arrow_forward
Psychology
arrow_forward
Religion
arrow_forward
Social Work
arrow_forward
Sociology
arrow_forward
Women's, Gender & Sexuality Studies
arrow_forward
Instructors
Students
Integration
Contact Us
Chapter 11 Multiple choice questions
Return to Consumer Behaviour 2e Student Resources
Chapter 11 Multiple choice questions
*
not completed
.
The Quantified Self refers to:
How much technology you use
correct
incorrect
How many friends you have on social media
correct
incorrect
The idea that tracking metrics can lead to self-improvement in some way
correct
incorrect
*
not completed
.
QR (quick response) codes are widely used in consumer marketing – on which of the following places can such a code be placed?
Newspapers
correct
incorrect
T-shirts
correct
incorrect
Carrier bags
correct
incorrect
Invoices
correct
incorrect
All of the above
correct
incorrect
*
not completed
.
What are the Vs of big data?
Volume
correct
incorrect
Velocity
correct
incorrect
Variety
correct
incorrect
All of the above
correct
incorrect
*
not completed
.
Consumers opting to limit their material consumption in order to raise the quality of their life are known as…?
Involuntary simplifiers
correct
incorrect
Voluntary simplifiers
correct
incorrect
Mindless simplifiers
correct
incorrect
*
not completed
.
Which of the following is an example of access based consumption?
Buying a CD from Amazon
correct
incorrect
Watching a film on Netflix
correct
incorrect
*
not completed
.
Borrowed luxury refers to:
Consumers borrowing money at very high interest rates
correct
incorrect
Consumers borrowing money to buy luxury goods
correct
incorrect
Consumers renting high end luxury goods (e.g. handbags, gowns, shoes) for short periods of time.
correct
incorrect
*
not completed
.
When consumers are acting in ways which violate and disrupt the generally accepted norms of conduct in consumption situations, this is known as:
Consumer disrespect
correct
incorrect
Consumer riots
correct
incorrect
Consumer misbehaviour
correct
incorrect
*
not completed
.
Compulsive buying is:
A form of deviant usage behaviour
correct
incorrect
A form of deviant acquisition behaviour
correct
incorrect
A form of adaptive acquisition behaviour
correct
incorrect
*
not completed
.
In the context of consumer theft, which of the following is not a characteristic of goods typically stolen (CRAVED)?
Concealable
correct
incorrect
Removable
correct
incorrect
Available
correct
incorrect
Valued
correct
incorrect
Embarrassing
correct
incorrect
Dangerous
correct
incorrect
*
not completed
.
Which of the following topics might be studied from a transformative consumer research perspective?
Sexting among youths
correct
incorrect
Excessive alcohol consumption among older people
correct
incorrect
People living on low income managing their food budget
correct
incorrect
All of the above
correct
incorrect
Exit Quiz
Next Question
Review & Submit
Submit Quiz
Reset
Are you sure?
You have some unanswered questions. Do you really want to submit?
Printed from , all rights reserved. © Oxford University Press, 2022
Select your Country
×