Overview
The cultural clusters on page 568 of the textbook suggest that managers moving between different countries within the same cluster are likely to experience the lowest level of cultural discord. Moving between opposite clusters will therefore create the most cultural discord.

Activity description
Go to the website and compare your own country with any other country in the same cultural cluster and with any country in the direct opposite cultural cluster.

Consider

• What are the relative cultural similarities and differences between the countries in the same cultural cluster?
• What are the relative cultural similarities and differences between the three countries from the different cultural clusters?
• What is the biggest risk using the cultural cluster approach and doing business between two countries in the same cluster?

Visit the following website:
https://www.hofstede-insights.com/product/compare-countries/