Beauchamp/Baran, Introduction to Human Communication 2e Student Resources

Media Literacy

Quiz Content

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. 1. Critics of advertising to children often argue that by its very nature, marketing to children in unethical because children____________.

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. 2. _______________ are efforts to build specific media literacy skills.

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. 3. ______________ theory stresses taking an active role in managing and regulating children's interactions with media.

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. 4. ______________ theory is the idea that media may not always tell us what to think, but they certainly tell us what to think about.

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. 5. Media content always contains _________.

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. 6. When media-literate people ask questions about the content, techniques, and interpretations of a media message, they are analysing _____________.

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. 7. When media-literate people ask questions about the credibility of a media message, they are analysing _____________.

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. 8. Because most media content is__________, it is open to various interpretations.

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. 9. When media consumers interpret a piece of content in a way that the producer has encouraged, they are making the __________ reading.

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. 10. News stories that aid people in making intelligent decisions about their everyday lives are classified as __________ news.

not completed
. 1. Critics of advertising to children often argue that by its very nature, marketing to children in unethical because children____________.

not completed
. 2. _______________ are efforts to build specific media literacy skills.

not completed
. 3. ______________ theory stresses taking an active role in managing and regulating children's interactions with media.

not completed
. 4. ______________ theory is the idea that media may not always tell us what to think, but they certainly tell us what to think about.

not completed
. 5. Media content always contains _________.

not completed
. 6. When media-literate people ask questions about the content, techniques, and interpretations of a media message, they are analysing _____________.

not completed
. 7. When media-literate people ask questions about the credibility of a media message, they are analysing _____________.

not completed
. 8. Because most media content is__________, it is open to various interpretations.

not completed
. 9. When media consumers interpret a piece of content in a way that the producer has encouraged, they are making the __________ reading.

not completed
. 10. News stories that aid people in making intelligent decisions about their everyday lives are classified as __________ news.