The Product Development and Management Association (PDMA)
http://www.pdma.org/
The Product Development and Management Association (PDMA) is the premier global advocate for product development and management professionals. Its mission is to improve the effectiveness of individuals and organizations in product development and management.

IBM
www.ibm.com
IBM is a globally integrated technology and consulting company headquartered in Armonk, New York. The company develops and sells software and systems hardware, as well as a broad range of infrastructure, cloud, and consulting services. Today, IBM is focused on four growth initiatives: business analytics, cloud computing, growth markets, and Smarter Planet.

Mind Tools
http://www.mindtools.com/pages/article/keller-brand-equity-model.htm
Mind Tools is an online resource designed to help its users develop career skills. This article gives a detailed overview of Keller’s Brand Equity Model, highlighting four steps of building and managing a strong brand that customers will support: brand identity, brand meaning, brand responses, and brand relationships.

IDEO
http://www.ideo.com/
IDEO helps organizations innovate through design. Independently ranked by global business leaders as one of the world's most innovative companies, it uses design thinking to help clients navigate the speed, complexity, and opportunity areas of today's world.

Global Innovation Forum
http://www.globalinnovationforum.com
The Global Innovation Forum connects business, start-up, development, and university leaders with public policymakers to understand the opportunities and challenges associated with engaging in the global marketplace in the digital age.