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Learning about Plain Style – Plain Language (US Government)
www.plainlanguage.gov/examples/index.cfm
Tracking Plain Language Trends – Plain Language Association InterNational (PLAIN)
https://twitter.com/PLAIN_Lang_Intl
Identifying Elements of Effective Plain Style – Center for Plain Language Clear-Mark Awards
http://centerforplainlanguage.org/awards/clearmark/
Identifying Buzzwords – The Wall Street Journal
http://projects.wsj.com/buzzwords2014
Avoiding Clichés in Writing – University of Richmond Writing Centre
writing2.richmond.edu/writing/wweb/cliche.html
Identifying Business Jargon – The Plain English Campaign’s Gobbledygook Generator
www.plainenglish.co.uk/gobbledygook-generator.html
Writing Concise Sentences – Eliminating Wordiness (OWL Purdue)
https://owl.purdue.edu/owl_exercises/sentence_style/eliminating_wordiness_test/eliminating_wordiness_exercise_1.html
Analyzing Brand Tone Tweets – Arc’teryx
https://twitter.com/Arcteryx
Analyzing Brand Tone Tweets – Aritzia
https://twitter.com/ARITZIA
Analyzing Brand Tone Tweets – Mountain Equipment Co-op (MEC)
https://twitter.com/mec
Analyzing Brand Tone Tweets – TenTree
https://twitter.com/tentree
Writing with Inclusive, Respectful Language – Termium Plus (Government of Canada)
www.btb.termiumplus.gc.ca/tpv2guides/guides/wrtps/index-eng.html?lang=eng&lettr=indx_catlog_g&page=9tZXuAe4oZYs.html
www.btb.termiumplus.gc.ca/tcdnstyl-chap?lang=fra&lettr=indx_catlog&info0=4.11&info1=14.12
Recognizing Word Connotations – Thesaurus.com
www.thesaurus.com
Accentuating the Positives – Business Letters: Accentuating the Positives (OWL Purdue)
https://owl.purdue.edu/owl/subject_specific_writing/professional_technical_writing/accentuating_the_positives.html
Writing for the Brand – Charity: Water
https://d11sa1anfvm2xk.cloudfront.net/media/downloads/brandbook-2016.pdf
Writing for the Brand – I Love New York Brand Guidelines
https://issuu.com/lukaszkulakowski/docs/8278452-i-love-new-york-brand-guide
Writing for the Brand – Alienware Brand Book
https://issuu.com/design.st.ch/docs/alienware_brand_guide_2016_pages
AI Tone Analyzer – IBM Watson Developer Cloud
https://tone-analyzer-demo.ng.bluemix.net/
Gender-Decoder for Job Ads
http://gender-decoder.katmatfield.com/
Recognizing Tone – ‘You Sound Worried’: Would You Let an AI Rephrase the Tone of Your Emails? (The Guardian, Aleksandra Bliszczyk)
https://www.theguardian.com/lifeandstyle/2019/nov/07/you-sound-worried-would-you-let-an-ai-change-the-tone-of-your-emails
Word Usage – Elementary Rules of Usage (William Strunk, Jr.)
https://www.bartleby.com/141/strunk.html
Avoiding Style Pitfalls – Avoid Common Pitfalls (OWL Purdue)
https://owl.purdue.edu/owl/general_writing/academic_writing/conciseness/avoid_common_pitfalls.html
Overused Words – These Are the Words We're ALL Overusing—and Some Eloquent Alternatives (CBC, RJ Skinner)
https://www.cbc.ca/life/wellness/these-are-the-words-we-re-all-overusing-and-some-eloquent-alternatives-1.4075755
Word Choice – Say What You Mean and Mean What You Say: A Negotiation Specialist on How to Communicate More Effectively (CBC Life)
https://www.cbc.ca/life/thegoods/say-what-you-mean-and-mean-what-you-say-a-negotiation-specialist-on-how-to-communicate-more-effectively-1.4563245
Plain Language – Plain Language Association International
https://plainlanguagenetwork.org/
Plain Language – Why Plain Language is Good for Business (The Language Lab, Karen Payton)
http://www.thelanguagelab.ca/posts/why-plain-language-is-good-for-business/