Chapter 16 Multiple Choice Questions

Chapter 16 Multiple Choice Questions

Globalization

Quiz Content

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. What is meant by McLuhan's (1964) phrase 'global village'?

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. Which of the following best describes Robertson's (1992) concept of a global 'intensification of consciousness'?

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. Which of the following is true of the global economy?

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. Which of the following is an example of a physical aspect of globalization?

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. Global brands, the use of English globally and the prevalence of Hollywood films all contribute to global what?

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. According to Hofstede (1980), which nation has the most individualistic management culture?

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. Which of the following is not a critique of Hofstede's (1980) dimensions of national culture?

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. McDonald's adapts its menu and activities for different national markets. This is an example of what?

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. Bartlett and Ghoshal (1989) suggest that the types of global strategy adopted by firms depend on how they adapt to national markets and what?

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. Most of the top 50 largest global organizations have headquarters in the developed world, whilst cheap manufacturing labour is often subcontracted to the developing world. This is evidence of what in the global economy?

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. Which of the following best describes the postcolonial perspective?

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